Hommelhoff Group – Logo

Milliardkoncernen Hommelhoff Group hed tidligere Aktieselskabet CBH. De ønskede at forsimple og styrke deres kommunikation ved at samle virksomhedens 3 ben i et nyt samlende navn og identitet.

Samarbejdet omkring nyt logodesign til Hommelhoff Group blev til imellem deres CEO, Nemanja Stankovic og selskabets grundlægger, Claus Hommelhoff. Carsten Herholdt fra The Brand Agency stod for hele processen omkring nyt navn, design og web. Til selve logodelen udvalgte The Brand Agency mig som meddesigner i et tæt samarbejde .

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The billion-dollar conglomerate, Hommelhoff Group, was formerly known as Aktieselskabet CBH. They aimed to simplify and strengthen their communication by consolidating the three pillars of the company under a new cohesive name and identity.

The collaboration for the new logo design for Hommelhoff Group took place between their CEO, Nemanja Stankovic, and the company’s founder, Claus Hommelhoff. Carsten Herholdt from The Brand Agency managed the entire process for the new name, design, and website. For the logo design itself, The Brand Agency selected me as a co-designer in a close collaboration.